An investigation of the importance of immediacy behaviors, job relevance, and active participation in the training context
Date
1999-05
Authors
Koval, Renee S.
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Abstract
U.S. companies spend billions on training employees each year, yet there is relatively little research investigating what makes this training effective. In order to investigate this relatively unexplored area, several variables will be borrowed from instructional communication and adult learning theory. Subjects consisted of 188 United States Automobile Association employees who participated in a variety of training sessions offered by the Leadership and Organizational Development department. Using stepwise multiple regression analysis, job relevance and active participation were found to be predictors of affective learning than verbal and nonverbal immediacy. Job relevance was the only significant predictor of behavioral learning. Additional support was found for emotional response theory. Results suggest that communicating job relevance and encouraging active participation are important trainer behaviors.
Description
Keywords
employees, training, emotional response theory, emotional responses, immediacy behaviors
Citation
Koval, R. S. (1999). An investigation of the importance of immediacy behaviors, job relevance, and active participation in the training context (Unpublished thesis). Southwest Texas State University, San Marcos, Texas.