Organizational Behavior and Human Resource Management Practices: A Comparison Between the United States and Brazil Based on Hofstede's Cultural Framework
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Geert Hofstede’s cultural dimension theory is a widely used framework for crosscultural communication that describes different values of a society that distinguish national cultures from each other. His original four dimensions have been used in several fields as a paradigm for research, particularly in cross-cultural communication and international management. Cultural dimensions are useful in today’s interconnected business world, where the trend of globalization requires managers to develop their intercultural competence, global mindsets, and trans-cultural leadership capabilities. As one of the BRIC nations, Brazil has one of the fastest growing economies worldwide and is particularly interesting as a trading partner for the United States. This study will compare the scores of Brazil and the United States on each dimension and analyze their impact on organizational behavior and cross-cultural management practices.