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dc.contributor.advisorWright, Maia
dc.contributor.authorWeissenbuehler, Andrea ( )
dc.identifier.citationWeissenbuehler, A. (2017). Swimming with the salamanders: Building immersive experiences to promote conservation of the San Marcos River (Unpublished thesis). Texas State University, San Marcos, Texas.

In the heat of a Texas summer, the San Marcos River is a welcome haven for numerous people to float, swim, and paddle in refreshing 72-degree water. Many are unaware of their spring fed surroundings, or that it is home to protected and endangered species. People often do not understand how they can help protect this river habitat by avoiding Texas Wild Rice (found only in San Marcos) and not littering. This communication design thesis sought to expand efforts of the Edwards Aquifer Habitat Conservation Plan (EAHCP), through the application of design for social change and human-centered design. Research focused on finding ways of applying design methodologies to support and strengthen ongoing endeavors to protect Texas Wild Rice and litter reduction.

The project result took form as a river installation of buoys and signs, strong enough to withstand a powerful current, changing water levels, accumulations of debris, and human interactions. Content included simple messages and images to quickly convey information to river-goers, using a tone of inclusion and humor. Documented evidence shows paddlers and tubers understanding intended the messages: avoiding protected areas. The installation was designed to be re-usable and scalable to increase the reach of protective efforts.

dc.format.extent168 pages
dc.format.extent(1) 00:14:53. (2) 00:11:03. (3) 00:16:19
dc.format.medium1 file (.pdf)
dc.format.medium1 file (.mov)
dc.format.medium2 files (m4v)
dc.subjectSan Marcos River
dc.subjectCommunication design
dc.subjectDesign for social impact
dc.subjectTexas wild rice
dc.subjectHuman-centered design
dc.subjectHabitat conservation plan
dc.subjectSan Marcos salamander
dc.subjectSally salamander
dc.subjectEdwards Aquifer
dc.subjectEndangered species
dc.subjectProtected species
dc.subject.lcshSan Marcos River (Tex.)en_US
dc.subject.lcshVisual communicationen_US
dc.subject.lcshGraphic arts--Designen_US
dc.subject.lcshSigns and signboards--Designen_US
dc.titleSwimming with the Salamanders: Building Immersive Experiences to Promote Conservation of the San Marcos River
dc.contributor.committeeMemberRiley, Rachele
dc.contributor.committeeMemberKimmel, Jim
dc.contributor.committeeMemberArceneaux, Lisa and Design Design State University of Fine Arts
txstate.departmentArt and Design



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